Creator kit

Everything you need to post.

Official assets, hooks that land, captions, and the disclosure line. Use it word for word or make it your own. Speak from your own experience; the product does the rest.

Assets

Screens from the real app, the wordmark, and a stat card you can drop into a story. Tap a file to download it.

Stat card: 4 hours a day on your phone is 61 days a year

61 days a year (story)Download PNG

61 days a year (square)Download PNG

Home: today's numberDownload PNG

A challenge with friendsDownload PNG

Breathing at the limitDownload PNG

Store panel 1Download PNG

Store panel 2Download PNG

Feature graphicDownload PNG

Wordmark (white)Download PNG

App iconDownload PNG

Download everything (zip)

These are for promoting Unplug with your link. Don't alter the wordmark or imply Unplug endorses your other content.

Hooks

The first 1 to 3 seconds carry everything. Say the spoken line; put the on-screen text over it. Assume the sound is off. Say your own numbers, and never claim a result you haven't had.

Spoken

4 hours a day is 61 days a year. I did the math and I'm not okay.

On screen

61 days a year

Spoken

I put my own money on a 2 hour limit. If I go over, it's gone. Nobody else gets it.

On screen

My money is on the line

Spoken

This is what happens when I hit my limit. The app actually blocks it.

On screen

Watch it block me

Spoken

Say your screen time out loud. Now multiply it by 365.

On screen

Say it out loud

Spoken

A reminder never worked on me. Money on the line did.

On screen

Why money works

Talking points

What Unplug actually is, in lines that land.

Line

Unplug shows you the honest number: how many hours of your year your phone is taking, then helps you win them back with real accountability.

Line

You set a daily limit with your own money on the line. Keep your word and your money comes back. Slip and it is gone. Other players never get it.

Line

Free to use for screen time tracking and app blocking. Premium adds the deeper tools when you are ready.

Caption starters

Swap in your own numbers and your link.

Caption

I checked my screen time and did the math on a year. Not proud of it. Using Unplug to claw it back. My link is below if you want in. I earn if you subscribe through it.

Caption

Week 3 of keeping my phone under 2 hours a day. The trick was making it cost me something to fail. Link in bio if you want to try it with me. Paid link.

Disclosure lines

Say that you earn from your link in every post where it appears, in words. The platform's paid-partnership toggle alone is not enough. Any of these works.

In the caption or on camera

I earn if you subscribe through my link.

Next to the link

Paid link

Shortest

#ad

Ground rules

Short, and they protect your payouts as much as they protect Unplug.

Say that you earn from your link in every post where it appears, in words, not just the platform's paid-partnership toggle. "I earn if you subscribe through my link" or "paid link" next to it both work.
Every post, not just your profile.
Use your own words and your real experience.
Share your personal link or code from the dashboard so people count.
Use the kit's assets as they are. Don't make your own logos, badges, or pages that could be mistaken for official Unplug surfaces.
Never describe Unplug as betting, gambling, a wager, or a way to win other people's money. No "lose your money" framing either. Say: you back a screen-time goal with your own money and keep it when you keep your word.
Never offer anything for an app store review.
One level only: you earn from people you invite directly.
We can pause a code for posts that break these.